SIMBOLON, Hartobela; PRATAMA, Raka Rizki; YULIANA, Lingga.
The Influence of Brand Signature and Brand Reputation on Brand Performance.
JOURNAL OF APPLIED BUSINESS ADMINISTRATION, [S.l.], v. 8, n. 2, p. 415-425, sep. 2024.
ISSN 2548-9909.
Available at: <http://704209.wb34atkl.asia/index.php/JABA/article/view/8652>. Date accessed: 28 nov. 2024.
doi: https://doi.org/10.30871/jaba.v8i2.8652.